About this virtual event
After over 600 members of the hospitality community came together virtually for two days earlier this year with a willingness to learn, network, be inspired, we look to bring you The AHC that you know and love once again in Manchester for 2021.
Over the last 19 years, The AHC has proudly become the leading event for the UK hospitality industry and never has there been a more urgent need to come together as a sector and support each other.
The immediate future is uncertain, but we do know that the uncertainty won’t last forever and when it disperses there will be a new normal where originality, passion and adaptability will be king. The importance of face-to-face meetings, handshakes, clinking glasses and embraces will resume, even within the context of a new normal.
Our commitment is to provide hoteliers, owners, operators and managers as well as investors, developers, designers, architects, consultants, tourism leaders and regional tourist boards unrivalled practical knowledge, insight, debate and content to equip them for the new normal and help them return to business and deliver an even stronger, more profitable, more popular and more successful hospitality experience than before.
Absorb an acclaimed programme of world-class keynote speakers, engaging presentations by industry leaders and interactive workshops, debates and panel discussions where senior figures in their field share valuable insight. Participate in the many and varied networking opportunities throughout the conference carefully created to ensure you benefit from reacquainting with existing contacts whilst forming new relationships for the development of your business.
Hoteliers, owners, operators and managers, as well as investors, developers, designers, architects, consultants, tourism leaders and regional tourist boards, will gather for two days of unrivalled practical knowledge designed to add real value to their business operations.