Start: June 14, 2016
8:30 am
End: June 16, 2016
6:00 pm

HEDNA European Global Distribution Conference

HEDNA’s European Global Distribution Conference will be held in Berlin from June 14-16, 2016. Prior to the main conference, HEDNA will host Education Tuesday, featuring morning sessions and afternoon workshops on June 14.The line up for HEDNA’s upcoming conference in Berlin features a diverse group of speakers and panelists who will address some of the critical issues shaping our industry today.o

Event Programme 2016

08:30 – 18:00
Conference Registration

08:30 – 16:00
HEDNA University 2.0 (Separate Fee)

09:00 – 12:00

Metasearch Workshop

10:00 – 12:00
Property and Product Onboarding Workshop

10:00 – 12:00

Marketing Workshop

Strengthening Your Hotel Search Engine Marketing Program

12:00 – 13:00

Networking Lunch

 12:30 – 16:00

Global Hospitality Payments Working Group Meeting

12:30 – 14:00

Revenue Management & Distribution Workshop

Innovation in an Evolving Hospitality Landscape

12:30 –14:00
Mobile Working Group

14:00 – 16:00
Content Working Group

17:30 – 18:00
New Member Orientation

18:00 – 19:30

Opening Reception
Sponsored by: Amadeus

8:00 – 17:00
Conference Registration

8:00 – 9:00
Networking Breakfast

Sponsored by: QR Quality Reservations

 8:30 – 16:30
HEDNA Café

Sponsored by: Elavon

 9:00 – 9:15
President’s Welcome

9:15 – 10:15
Opening Keynote
Jonathan MacDonald, Founder, Thought Expansion Network

10:15 – 11:00
Distribution Transformation: Business as Unusual

11:00 – 11:30
Networking Break

11:30 – 12:20
Disruptors: Challenges for Distribution

12:20 – 13:20 

Breakout Sessions

13:20 – 14:35
Networking Lunch

Sponsored by: JackRabbit Systems

14:35 – 15:15

Looking Ahead to 2020

15:15 – 16:15
Merger Mania in the Travel Industry: What Does it Mean for Our Business?

16:15 – 16:45

Networking Break

Sponsored by: Onyx Payments

 16:45 – 17:45
The Jetsons Effect: Building a Future-Ready Hospitality Experience

8:30 – 14:00
Registration

08:30 – 09:30
Networking Breakfast

09:00 – 14:15
HEDNA Café

09:30 – 10:30
Mobile/Trending Technologies

10:30 – 11:15
Distribution Dynamics in Europe: Key Findings from Phocuswright and h2c’s Independent Lodging Study

11:15 – 11:45
Networking Break

11:45 – 12:30

Regional Spotlight

12:30 – 13:15 

GDS, OTA and Distributors

13:15 – 14:30

Networking Lunch

14:30 – 15:30
Disruption in Travel, and the Broad Implications to our Future

15:30 – 16:00

HEDNA Celebrates 25 Years

16:00 – 18:00
Farewell Event

20:00  Farewell Reception and Dinner
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